Abuja, January 30, 2026 — The Managing Director of AT&Encore Resource Nig Ltd, Engr. Sylvester Enyia in collaboration with Crossriverians in the Diaspora has announced the launch of a new mega brand designed to rally support for the Governor of Cross River State in his campaign to make Cross River state more economically viable again. The announcement was made in Abuja, underscoring the company’s commitment to aligning with the state’s leadership in addressing one of its most pressing economic challenges.
The brand, titled “Make Cross River State Great Again,” is positioned as a unifying call to action for citizens and stakeholders across Nigeria. According to the company, the initiative is anchored on the marginalized status of Cross River State following the loss of significant oil revenue after the Bakassi Peninsula was ceded to the Republic of Cameroon, and the subsequent reallocation of the state’s oil wells to another State.
AT&Encore Resource Nig Ltd emphasized that the campaign is not only about reclaiming lost resources but also about restoring confidence among the people of Cross River. By mobilizing national support, the brand seeks to highlight the state’s resilience and potential, while encouraging citizens to pursue excellence in governance, economic development, and community building.
The Managing Director noted that the brand will serve as a platform for advocacy, dialogue, and strategic partnerships aimed at strengthening the state’s position in national discourse. He added that the initiative will leverage media, grassroots mobilization, and stakeholder engagement to ensure that the voices of Cross Riverians are heard and their aspirations recognized.
Speaking on the launch, Hon. Ignatius Oli, Commissioner for Technology Transfer, Innovation and Investment in the Cross River State Diaspora Commission and the brand Project Director, commended the initiative, describing it as “a bold step towards repositioning Cross River State in the national consciousness.” He added: “This brand reflects the determination of our people to reclaim what rightfully belongs to us, while also inspiring innovation, investment, and unity. It is a rallying point for both citizens at home and those in the diaspora to contribute to the state’s future.”
Adding his perspective, Mr. Lawrence Taiwo, a top cyber security expert and the brand’s Technical Adviser, highlighted the importance of digital trust and innovation in the campaign. He remarked: “In today’s interconnected world, safeguarding information and building secure digital platforms are essential to mobilizing support and ensuring transparency. Our technical strategy will guarantee that the brand’s message reaches citizens safely and effectively, while also positioning Cross River State as a forward‑thinking hub for technology and investment.”
With the launch of “Make Cross River State Great Again,” AT&Encore Resource Nig Ltd has positioned itself as a key partner in the governor’s campaign to restore the state’s economic strength. The company expressed optimism that the initiative will inspire unity, galvanize national attention, and ultimately contribute to a renewed sense of pride and purpose among the people of Cross River State.
